Fighting the climate crisis requires collective action, aka big businesses, brands, and YOU. In this article, we’ll be introducing 10 mission-driven startups that promote people and the planet through their brands and ethical marketing strategies. From reducing your carbon footprint to diverting food waste, small actions can lead to big difference. Fortunately, there are plenty
More and more consumers are nowadays interested in companies that are socially and environmentally responsible for their actions. People want to know that the brands they are supporting are not only interested in profit but are also taking responsibility for people and the planet. To the brands that are following the triple bottom line, there
Have you been thinking of hiring an ethical brand marketing agency or a freelancer to support your brand’s marketing needs but not really know which one would be more suitable for your needs? Digital marketing strategies are often complex and long-term, and therefore it is important to hire a professional to support these strategies. With
Did you know that bamboo is one of the most resource-efficient plants on earth? A lifestyle brand ettitude identified this advantage and created one of the most sustainable textile materials, CleanBamboo™ fabric. Ettitude is focused on creating lifestyle products that are not only sustainably made but also 100% organic, vegan, and cruelty-free. Their organic bamboo
Do you ever find it challenging to find ethical brands that support your values? The world is full of brands creating products to meet consumers’ needs and demands and it is nowadays easier than ever to find them online. However, it might still sometimes be challenging to find conscious, ethical brands that are good for
Did you know that most of the alkaline batteries produced today are sent to a local landfill when they are depleted? Eventually, these landfills will fail and thus the metals of the batteries will leach into the groundwater and can end up in rivers and the water we drink. In the United States, 150,000 tons of alkaline
Sometimes it can be challenging to find wellness brands that are both good for you and the planet while being transparent of their actions. There are hundreds of brands out there sharing how they care for the environment when in reality, they are greenwashing their products to appear more eco-friendly than they actually are. Our
Slow fashion and sustainable clothing brands have become a trend as people are more and more worried about the health of our planet. Consumers have started to become more conscious of their purchasing behavior, and quality and longevity are trending when buying clothing. This is great as fast fashion is a huge environmental polluter and
